Raging Agency
Client: Marketing & Branding Company
Role: Designer
Timeline: 4 Weeks
Tools: Figma, Photoshop, Illustrator,
Problem
Raging Agency is entering a pivotal transition, shifting from a general marketing and SEO provider to a specialized partner for wellness brands. Their existing website no longer reflects the premium, trustworthy, and industry-aligned presence needed to attract this new client demographic. As the company scales—and with a team already delivering exceptional results—they needed a website that better communicates their expertise, elevates their brand, and aligns with the direction they’re growing toward.
Goal
Recreate a website with a new client strategy to attract medical and wellness clinics.
Design Process - Discovery to testing
Research & Insights
I conducted a quick competitive analysis of other marketing agencies working in the med spa space to identify trends and gaps.
Many competitors followed similar minimalist layouts that lacked a distinct brand voice.
Agencies that showcased a stronger, more confident visual identity stood out and appeared more established.
Sites that incorporated aspirational messaging and authentic client results created higher engagement and credibility.
Elements like testimonials, recognizable client logos, and clear calls to action were key trust indicators across the industry.
Process - Figma
Solution
Designed a highly responsive and visually engaging website that features carefully selected photography to better align with the preferences and interests of the target customer demographic. In the design process, I utilized Raging Agency’s existing color palette, while also incorporating additional tertiary colors to create a more balanced and professional aesthetic that appeals to a wider audience. This approach not only enhances visual appeal but also improves user experience and brand identity.
